Business Development for Supply Chain Professionals (AOP)

Business Development for Supply Chain Professionals (AOP) TGS-2021006368


UEN/Foreign Entity Number: 201610236R

Course Fee


Course Objectives

At the end of this course, participants will be able to: • Organize segmentation of markets in accordance with organization’s selected criteria • Profile target market segments to support organization business strategies • Identify existing and potential customer needs and expectations • Analyze customer requirements, markets, competitors, and environments • Identify specific prospects or partners to approach to develop opportunities for the organization • Identify positioning options based on market segmentation to support organizational business strategies

Course Content

Analyse customer needs and expectations to determine business opportunities • Needs and expectations of organisation’s actual and potential customers • Market segmentation • Customers and organisational buying behaviour

Course Key Information

Eligible for Claim Period 02 Jul 2021 - 30 Jun 2023
Supporting Public AgencySkillsFuture Singapore (SSG)
Training Duration4 hours
Course Language English
Min. Qualification RequiredNot Specified

Course Contact Person

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